Reveal Home Staging - Blog

Reveal Home Staging - Blog

Fresh Coat of Paint Reveal Home Staging

You’re scrolling through photos on HAR, looking for your perfect dream home. Then you see it: a red dining room wall. Your first instinct is, “Well, that’s something we’re going to have to change.” Your second thought? “I wonder how many other things need to be updated in this home?”

When you’re living in your home, big, bold paint colors can help to make a statement. They allow you to express your creativity and flair for design.

But when it’s time to sell, those bold statements have got to go. Although they may perfectly reflect your style, they likely will not appeal to the majority of buyers that are shopping today.

A fresh coat of paint is typically the #1 investment you can make when preparing your home for sale. Not only does fresh paint ensure that your home will appear light, bright, and more appealing to buyers, but it will also ensure that is smells fresh.

Reveal Home Staging Fresh Coat of Paint

Never underestimate the power of smell. That fresh paint smell will make the home feel new and well-taken care of. It will also help to mask those pesky pet odors.

Paint is relatively inexpensive, and easy to apply. If you are hiring someone to paint, you can typically expect to spend between $200-$400 per room.

So what color do we recommend? Your best bet is to go neutral in every room of the home. We recommend that you select one color, and use it on every wall in the home.


Our top three paint color recommendations:

  • Sherwin Williams 6105 Divine White – a warm white that does well in both traditional and contemporary homes, especially bathrooms. If you have oil-rubbed bronze fixtures this is the way to go.
  • Sherwin Williams 7036 Accessible Beige – this is a very neutral beige, not too tan, with a hint of gray.
  • Sherwin Williams 7641 Collonade Gray – this gray has slightly warm undertones (hint of green) that goes well with almost any floor color. Best for transitional and contemporary homes.

And don’t forget the ceiling! It’s best to go with a flat white on your ceilings, and an oil-based satin white on your trim and crown molding.

Adding a fresh coat of paint will not only ensure that your home appeals to the wider market, it will also help you to sell faster, making your investment well worth its return.

Happy selling!

When putting your home on the market, it’s important to consider what current buyers are looking for.

We recommend that sellers consider investing 1%-3% of the asking price of their home in upgrades prior to listing. This may seem high but considering return on investment, it might be worth a look.

Here are our top three investments that are worth considering when putting your house on the market:

1. Fixture Updates. ROI: 200% absolutely necessary.

In most cases, this is non-negotiable. If you have outdated, shiny brass hardware and fixtures, these have to go. Consider updating with oil-rubbed bronze or brushed nickel.

Investment: $500 – $10,000+


2. Power Washing/Window Washing. ROI: 150%

Remove window screens, and have your windows cleaned inside and out. This will allow more light into the property and give the appearance of a well-taken care of house. It will also help in photos. Also, if the driveway and sidewalks are sparkling, it will help you stand out from the neighbors.

Investment: $350-$1500+

3. Landscaping. ROI: 175%

Your trees must be trimmed and your beds must have fresh mulch. Preferably 3″ of black mulch in all beds. This will create greater contrast between your landscaping and your grass. It will also give the appearance of a well-tended to, well-taken care of house.

Investment: $800-$3500+

At Reveal Home Staging our two main categories of services are Occupied Stagings and Vacant Stagings.

Each of these has a few different options.


With a Vacant Home staging, there are several factors and each job is custom quoted. Some factors include the square footage, value and location of the home. Each of our vacant stagings include professional photography for you to use in your listing, as well as all move in and move out expenses. We don’t have any hidden fees.

Our warehouses of modern and unique furniture will put every room in the house in the best light for potential buyers. We even provide accessories for all bathrooms and the kitchen.

A staged home by Reveal Home Staging gets your house sold faster

Click here to learn more and download our quick guide. Or call us for your free quote.


At Reveal Home Staging our two main categories of services are Occupied Stagings and Vacant Stagings.

Each of these has a few different options.

Some Occupied homes need more attention and work, and some are almost ready to go on the market and just need a consultation. No matter your need, we have you covered with our wide array of services customized to suit any situation.

Click here to learn more and download our quick guide.


Download your very own checklist by clicking here. Miss our previous blog posts about getting your home ready for the market? Be sure to click the links below.


First Things First | Making Your Home Ready For The Market

Making Your Home Ready Pt 2 | Bathrooms & Bedrooms

Now, it’s on to the bathrooms. Again: think fresh, clean and up-to-date. Put away your daily routine items — no one wants to look at your toothbrush. (And do you really want anyone you don’t know having access to it???) Say no to that used bar-soap. Add fresh white towels, fresh white flowers in clean modern vases, and make sure everything is dazzlingly clean. That means a shiny tub and toilet, all mold and mildew removed from any grout or shower areas, hard water stains removed from shower doors, and mirrors cleaned. Again, clear countertop areas will reveal the potential of the space.

In the family room, hallways, bedrooms, game room, and office: take note of how many personal items you have on display. Family memories in the form of photographs and mementos are sure to grace your shelves and alcoves. But now is not the time to be sentimental. No! You must be ruthless. Begin to box-up any personal items in order to create a clear, neutral space to display a few tasteful items. You want to create an environment that allows potential buyers to envision themselves living in your space, and not associate the home with someone else.


Though it is hard to remove these valuable family memories from your space, it is crucial to achieve your end goal: selling your house as fast as possible for a great price! Likewise, a room full of furniture may have served your purpose when you had a houseful of guests, but now, it’s time to re-think and pare down to a few key pieces and small groupings.

Finally, in the bedrooms and other rooms where closet space is a necessity (think pantry and even laundry room), begin to clear out unnecessary items. In fact, it is recommended that closet items be reduced by 2/3, to highlight storage capacity and create the idea of spaciousness.

Stepping out to the back yard, the same mantra as the front yard applies. Fresh, clean flower beds, or flower pots, remove the yard art, keep the grass mowed and weed-free, and if you have a privacy fence, be sure it is in nicely-maintained condition.

Now it’s time to go get the car and pull it into the garage…but wait…that’s right, you know what to do…less is more, clean it up, make it sparkle, organize it! Yes, the garage can be just as important as the rest of the home. Do not use the garage as a storage area – invest in a storage unit to temporarily store the items you have removed. You worked this hard to get the house in tip-top shape; let’s not disappoint the potential buyers by giving the impression that the house doesn’t have enough storage space for everyday living.

These tips and tricks will make the home more inviting and allow prospective buyers the opportunity to not only mentally place themselves and their possessions in the home- but more importantly- shows them just what they want to see: their future castle.

By Janice Brittain, Contributing Writer for Reveal Home Staging

You have made the decision to sell. Now what? Contact a Realtor, stick a sign in the yard, and sit back and watch the prospects roll in? Not so fast. It’s time to shift your thinking a bit and see your castle from the viewpoint of prospective onlookers. It’s time to get real with yourself.

Next time you are out and returning home, don’t pull on into the garage. Come with me, park out front, across the street from your home, and let’s take a tour.

You are now a potential buyer looking at your home. What do you see?

Here is what the majority of buyers hope to see – a nicely manicured front yard: weeds pulled, yard art removed, a couple of nice flower pots with cheerful welcoming flowers, plantings mulched, shrubs trimmed, a front walk free of weeds or stains, clean windows, a nice front door that shows no signs of weathering, a fresh welcome mat, and a doorbell that works.

Let’s go inside. What is your first impression? What do you see and smell? Believe it or not, this can make or break a sale. Does the Eau Du Fido immediately greet you before he or she does? Can you tell what culinary delight you enjoyed for dinner last night upon entering? Is the entry clean and free of clutter or dust-collecting items?

Cabinets Before and After Home Staging

Fresh and clean is the go-to mantra for everything you do here-on-out, which means removing cobwebs from hard to reach areas, cleaning ceiling fans and light fixtures, dusting all surfaces with a good, natural cleaning product. Laundering all pet beds and cleaning all pet areas is a must. Cleaning or removing carpets or rugs which hold lingering odors, and vacuuming dusty drapes or window treatments will remove any stale, stuffy scents. Freshen comforters or duvet covers by laundering or replacing, and pare down the throw pillows to just a few, neatly-placed in highlighted areas.

Let’s continue to take the tour of your home room-by-room. Note anything that is broken or in need of updating, such as red walls in your formal dining room, shiny, bright, brass fixtures and cabinet hardware, or dated wallpaper. Be very observant – really look hard for things like wall or window cracks, grimy electrical/light-switch faceplates, or features in the home that no longer operate correctly.

In the kitchen, clear the countertops of appliances such as the food processor, coffee grinder, or juicer. The clearer the surfaces, the more you showcase what a great workspace your kitchen has to offer. Make each surface sparkle – that means scouring the oven, microwave and refrigerator. Remove hard water stains from the dishwasher, and clean tile grout and cabinet fronts. Organize the insides of cabinets and drawers and box up most of the extras, leaving only the essentials to highlight the amount space available.

Next time: Part 2 Bedrooms and Bathrooms.

By Janice Brittain, Contributing Writer for Reveal Home Staging

In today’s highly-competitive home sales market, a seller must create mass appeal.  Online perusal is usually the first step buyers take, before even crossing the threshold of a potential property.  Within the first few clicks of a computer mouse, your home must immediately invite, entice, and beckon potential buyers to move from the comfort of the armchair to your front door.

This is where the expertise of a professional home stager comes in, like a knight on a white horse, to rescue you from yourself.  Yes, we all love, or at the very least, are pretty comfortable with, our living spaces.  These abodes have been created from the heart with warmth and are adorned with memories in the form of photographs, knick-knacks, and collected items that have sentimental meaning–even that pretty wallpaper you lovingly picked out, ahem…a while back.  You still like it, though wallpaper is decidedly out–but hey, it just might come back in style, right?

And this is the difference between design and professional home staging.  Design takes everything you love and artfully places it into your home–it is all about you.  Your beloved, and very expensive, Southwestern pottery collection gives you happiness every time you see it, the many pieces of collected driftwood, scattered about various shelves and surfaces, take you back to the very places you stooped to pick them up. Yes, I’m guilty, too; yet what meaning would these items have to a potential buyer?

Staging is the process of creating and editing your space in a way that will instill a new memory for potential owners–now, it’s all about the buyer.  It’s setting the “stage,” or property, so the buyer will envision life within those walls, because they are not distracted with the details of the present homeowner’s life.

Most buyers know after about two minutes into the showing if they are going to be negotiating an offer.  Staging creates the perfect environment to allow this to take place.

A professional home stager will take into account important aspects of the real estate market and the target buyer, and will highlight the positive features of the property through the use of neutral color palates; removing worn or dated items; rearranging furniture to draw the eye to important architectural aspects of each room; updating fixtures or cabinet hardware; sprucing up entryways and sidewalks, and enhancing front garden beds with cheerful plantings; as well as, and most-importantly, depersonalizing and decluttering each space.  Yes, the driftwood collection will have to go!

You may ask yourself, “Why would I need someone to do this for me?  I have great taste, and I have a very nicely-decorated home.”  The answer is all about return on investment.  Studies show that professionally-staged homes have a 9-10 percent increase* in offers, fetch higher bids, and most always sell quicker, because they have mass appeal and are pleasing to potential buyers.  In short, they set the stage and sell the dream.

Everyone has a different dream.  Presenting a tastefully-appointed space that is functional, well-organized, and welcoming in a neutral fashion allows more potential buyers to experience the vision of living in your wonderful abode.  And that translates into a bottom-line which leads to greater opportunity for more dollars in your pocket for designing your next living space.



Professional Home Staging


Goal:  to create mass appeal Goal:  to provide personal happiness
Edits, removes, depersonalizes Adds, embellishes, personalizes
Uses neutral color palates Uses owner’s color preferences
Removes/replaces dated furniture, fixtures Highlights that quirky old chair, etc. Items hold memories, are conversation pieces or family heirlooms – must keep it
Furniture Placement: Symmetrical to accent the home’s architectural features Furniture Arrangement: Asymmetrical because you like it that way
Artwork: pleasing, yet understated Artwork:  bold or eclectic, family-oriented
Staged to be functional, welcoming Designed to be pretty and pleasing
Less is more More is perfectly okay with you, or not
Staged to sell Designed to live
Bottom line = return on investment Bottom line depends on design budget
Initial investment: up to 1-3% of asking price, with 9-10% ROI* Initial investment: varies based on taste and financial budget


*Source:  NAR, National Association of Realtors